Captured Mind
New member
- Sep 6, 2024
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Companies and financial analysts have been screaming “the internet of things is coming! The internet of things is coming!” like crazed prophets for some years now. And the reason they’ve been drooling whenever the topic comes up is because they can practically taste the cash it will bring in.
You see, the potential upside for companies getting into the “smart” game is enormous. Connected devices offer far too much granular data on you as a consumer to be ignored — data that can be used to improve products, services, sales, and marketing. Or it can be sold off to 3rd party advertisers.
And you won’t be able to avoid connected items. Older devices will be made obsolete. As you start replacing your glitchy TV, your broken fridge, your inefficient car — and yes, your worn out old toaster — you'll be unable to find these products without some form of onboard chip and wireless connection.
(It’s actually easy to foresee a whole boutique line of brands catering to old style machines that “just work” the way grandpa's used to. But they won’t be cheap. And who wants to buy a boutique toaster anyway?)
So no matter how dumb it may seem, the toaster above is definitely going to be a thing. In fact, it’s already completed its Kickstarter campaign.
So what's so bad about a smart toaster?
I know what you’re thinking: It’s just a toaster, right?
Full article,
The Internet of Things Can Be Used Against You
You see, the potential upside for companies getting into the “smart” game is enormous. Connected devices offer far too much granular data on you as a consumer to be ignored — data that can be used to improve products, services, sales, and marketing. Or it can be sold off to 3rd party advertisers.
And you won’t be able to avoid connected items. Older devices will be made obsolete. As you start replacing your glitchy TV, your broken fridge, your inefficient car — and yes, your worn out old toaster — you'll be unable to find these products without some form of onboard chip and wireless connection.
(It’s actually easy to foresee a whole boutique line of brands catering to old style machines that “just work” the way grandpa's used to. But they won’t be cheap. And who wants to buy a boutique toaster anyway?)
So no matter how dumb it may seem, the toaster above is definitely going to be a thing. In fact, it’s already completed its Kickstarter campaign.
So what's so bad about a smart toaster?
I know what you’re thinking: It’s just a toaster, right?
Full article,
The Internet of Things Can Be Used Against You